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    Pink Goldfish: AMPLIFYING WEIRDNESS AND EMBRACING WEAKNESS TO STAND OUT IN BUSINESS

    April 16, 2019
    11:30 AM - 1:00 PM
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    The Holiday Inn Mishawaka Conference Center
    1208 E Douglas Rd.
    Mishawaka, IN 46545
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    PINK GOLDFISH

    AMPLIFYING WEIRDNESS AND EMBRACING WEAKNESS TO STAND OUT IN BUSINESS

    True differentiation in business is rare. We are now living in an age of equivalency. Businesses need to find ways to stand out. In this keynote presentation, Stan shows the seven ways to leverage what makes you unique and wonder-full in business.

    Objectives

    As a result of this keynote session, participants will:

    1.     Tools: Get equipped with how to uncover weakness and weirdness in their DNA.
    2.     Skills: Understand how to design in order to amplify uniqueness.
    3.     Empathy: Gain a deeper appreciation for the need to exceed customer expectations.

     

    Audience

    This keynote is for senior management, managers and frontline staff who want to improve customer retention, drive differentiation and promote word of mouth advocacy.

    Attendees will learn:

    Actionable ways to enhance positioning in the marketplace.

     

     

     

    Stan Phelps is the Founder of PurpleGoldfish.com, a think tank based out of The Frontier in Research Triangle Park. He is a TEDx speaker, Forbes contributor, and IBM futurist that focuses on the future of customer experience. Throughout his career, Stan held many marketing leadership roles with Adidas, International Management Group, the PGA of America and Synergy. He’s the author of seven books: Purple Goldfish, Green Goldfish, Golden Goldfish, Blue Goldfish, Purple Goldfish - Service Edition, Red Goldfish, and Pink Goldfish. They all focus on the little ways to drive differentiation, increase loyalty, and promote positive word of mouth. He has spoken at over 300 events in 16 countries. Stan holds a JD/MBA from Villanova University and a Certificate in Achieving Breakthrough Service from Harvard Business School. He lives in Cary, North Carolina with his wife Jennifer two boys Thomas and James.

     

     

     

     

    RSVP By: April 12

    Brought to you locally by 

    IN-KIND SPONSORS

    Rink Printing, Holiday Inn Conference Center, GPS Proforma Printhouse, Momentum Marketing Consultants, the Morris Inn, and Weigel Broadcasting.

    Tickets

    $25.00 AMA Members

    $20.00 Students

    $35.00 Non-Members